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SKU: 9781529764628 Barcode: 9781529764628
Overview: With the changing expectations of consumers, employees and regulators, being best in the world is no longer enough. Businesses are now also expected to be best for the world: to be socially and environmentally responsible, sustainable and ethical. Based on the idea that strategic CSR offers the most holistic and effective approach to corporate social responsibility, the author presents the key concepts, theories and philosophical approaches to CSR, along with the practical tools needed to implement this knowledge in the real world.
ISBN: 9781529764628
Edition: 2
Publisher: Sage Publications Ltd (UK)
Format: Digital
GUST Course: MGMT 488